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Using Video Perks to Increase Engagement, brand loyalty and sales

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Join us at our Lunchtime Talk series for the Unilever community to explore solutions for current challenges within the industry and find out about innovative solutions offered by LEVEL3 startups.

67% of consumers today prefer to engage with brands via video content on their phones and other handheld devices, highlighting the importance of online video content marketing. However, in Southeast Asia alone, almost 98% skip the video before their favourite show!

Join Chris Gale, CEO and founder of Vieworks, for a Lunchtime Talk on the emerging trend of "Video Perks," and how rewards can prevent consumers from clicking ‘Skip Now’ on your brand videos. He will also share case studies of brands that have seen an uplift in engagement by introducing rewards to their marketing campaigns. This is a great talk for brands & marketers who want to identify barriers to online video engagement and learn how to engage with consumers through video content.

3 Key Takeaways:

  • The emerging trends in consumer loyalty and reward programs

  • The importance of using online video to build a brand and achieve sales

  • Difficulties faced in achieving high video engagement and how to overcome these


12.30pm Introduction

12.45pm Lunch & Learn

1.15pm Q&A

1.30pm End


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Chris Gale, CEO and Founder, Vieworks

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About Vieworks:

Vieworks offers a solution that helps turn your marketing videos into a vehicle for increased engagement, brand building, customer loyalty and sales. All you will need to do is connect your YouTube video URL and set up your desired reward program. Viewers will then be rewarded for paying attention to the video through a video perk.