The interpretation and analysis of data produced globally has become a vital skill for every startup. Data equips them with the power to build brand rapport, boost relevance and propell business growth. Today, the use of Artificial Intelligence and machine learning makes the complex digital world simple enough to drive creative effectiveness, incorporate data-driven approach and utilise data to make more informed business decisions.
Join Sudipta Roy, Chief Transformation Officer at Mindshare APAC, in our series of open conversations, ‘A Seat at The Table’, to find out some of the lessons learnt and strategic steps taken by Mindshare during the pandemic in managing their data in marketing globally. This is your session to discuss what trends and opportunities you can leverage as we move into the new normal.
This is an exclusive platform for LEVEL3 startup founders to ask questions and find out how your startup solutions can address some of these challenges. The registration link is password protected. To sign up, please email Azra at azra@l3.work. Limited seats are available.
About Speaker:
Sudipta Roy | Chief Transformation Officer at Mindshare APAC
Sudipta is a highly accomplished marketing and communications leader with two decades of work in senior business leadership roles, in WPP and other Agency Operating Companies. His credo is built around driving transformation of businesses and leading some of the largest and most complex global client account teams. Considered one of the new breed of technology-savvy leaders in marketing today, Sudipta has been a driving force behind the adoption and evolution of data-driven marketing in Asia. He works extensively with new companies to support business and product innovation in marketing ranging from the new uses of AI to the evolving approaches to consumer privacy in Adtech and Martech. He is equally passionate about improving the work-life of marketing professionals by creating working models which transcend the traditional approaches to teams and communities.
The registration link is password protected. To sign up, please email Azra at azra@l3.work.