Unilever Foundry: Lifebuoy & NextBillion Case Study

LEVEL3 provides startups opportunities to make meaningful connections and tap to real business opportunities, whether through Unilever Foundry, Unilever’s platform for startups to engage and collaborate with Unilever brands and business functions, or other LEVEL3 ecosystem partners.

Since its launch in 2014, the Unilever Foundry platform has launched well over 100 pilots with startups and Unilever brands – stimulating and facilitating experimentation across the organisation. Amongst them, NextBillion, a LEVEL3 member startup.  

Find out how NextBillion addresses the challenge of reaching rural consumers in Bangladesh together with Lifebuoy and Pepsodent, via the Unilever Foundry platform.  NextBillion’s Mobile Movies solution brings people together everyday with a pop-up movie theatre showing entertaining content, and uses these gatherings to screen educational videos, and distribute product samples and introduce positive behaviours to the community.

If you are pioneering the future of marketing like NextBillion or in such areas as AdTech, enterprise tech (analytics, IoT, etc.), and new business and social impact models, get in touch.  Book a visit to LEVEL3 to learn more about how we and our ecosystem partners can help you grow your company.

Jeremy Lim